EVIAN AND COPERNI ANNOUNCE AN ASTRONOMICAL-INSPIRED NEW COLLABORATION

  • New partnership sees the release of the latest limited-edition 750mL glass bottle embodying Coperni's signature futuristic style 
  • Innovative design invites consumers to 'Look Closer' through the playful lens of these two iconic French brands to see the captivating constellation within 
  • Available this holiday season, the limited-edition design is ideal for seasonal gift giving or as a stylish accompaniment to festive tablescapes 

NEW YORKNov. 13, 2023 /PRNewswire/ -- Today, evian® reveals its latest designer collaboration with Coperni, the pioneering luxury fashion brand known for combining technical innovation with Parisian refinement. Following in the footsteps of iconic design houses such as Balmain, Virgil Abloh, and Jean Paul Gaultier, the latest evian x Coperni limited edition 750mL glass bottle is now available at select restaurant and hospitality partners.

Coperni reinvents traditional fashion paradigms with its visionary creations, embracing a culture of innovation, imagination, and playfulness. Paying homage to Coperni's namesake - the pioneering astronomer Copernicus - the bottle's innovative design features a constellation within, detailing a mythological story of the two brands, which unfolds within each of the limited-edition bottles.

Through glimpsing inside the bottle, consumers are taken on an artistic voyage and invited to see the world through the playful lens of evian and Coperni, where innovation, movement, and life converge in a mesmerizing dance of creativity and imagination. At the heart of the constellation lies a depiction of the iconic source of evian water at Evian Les Bains.

As the eye traverses further, the journey of evian water is portrayed through the pristine mountains, signifying the brand's connection to nature. As the natural spring water is filtered through layers of preserved Alpine rock for more than 15 years, the artful fusion of the bottle's designs captures this harmony of art and science, encapsulating both brands' innovative and youthful spirit.

Rooted in a legacy that embraces the stars, Coperni embodies a distinctive and visionary design approach. From its unique and futuristic clothing to its captivating accessories, Coperni's creations exude a timelessness that transcend both fashion and art, thus inspiring this partnership between the two French icons.

Just as evian has long been associated with hydration through its youthful spirit, Coperni's designs infuse a fresh and rejuvenating spirit into the world of fashion. As a driving force of innovation, Coperni embodies a lifestyle which celebrates youthful vitality and leaves an enduring mark on the industry's landscape, much like evian brand's 'Live Young' ethos.

To celebrate the launch, evian and Coperni partnered with creative director Camille Summers-Valli on a duo of campaign films set at the iconic Georges, on the roof of the Centre Pompidou in Paris. The 2 short films play on the themes of connection, demonstrating how moments of human interaction can lead to playfulness and imagination by transitioning seamlessly from these real-life moments to inside the imagined world of the evian x Coperni constellation.

In addition to the campaign films, evian and Coperni are activating the launch in major local markets where the two iconic brands will showcase the collaboration amongst key industry & media figures. In the US, evian and Coperni teams are set to partner with Soho House's Beach House to unveil the limited-edition bottle during the iconic Design Week Miami. 

Leeni Hämäläinen, North America Marketing Director, evian, says: 'At evian, we believe that innovation, imagination, and artistry have the power to unlock extraordinary experiences. Our collaboration with Coperni in crafting this limited-edition glass water bottle represents a celebration of youthful creativity and playfulness encapsulated by our 'Live Young' philosophy. This captivating design not only showcases the beauty of our natural filtration journey through majestic mountains but also embraces the poetry of life.' 

Discussing the design, Sebastien Meyer and Arnaud Vaillant at Coperni, say: 'We are thrilled to unveil this amazing collaboration with evian, where design and innovation intertwine within the confines of these limited-edition bottles. Growing up in France, it has always been a passion to collect the evian limited bottles, it's an honor for us to design the new one today.' 

Available for purchase at select restaurants and retailers including participating TAO and Soho House locations. 

About evian®:
evian® natural spring water comes from the heart of the French Alps, a unique geological site in the world. For more than 15 years, it travels through the rocks, where it picks up natural minerals. The brand has been working for over 25 years to preserve natural surroundings of the source, in an effort to preserve evian® natural spring water's exceptional quality for generations to come. Natural and uniquely balanced, evian® natural spring water is a healthy choice for hydration throughout the day. 

evian®, a Danone brand, embraces the company's One Planet. One Health vision that the health of the people and the health of the planet are interconnected and therefore seeks to protect and nourish both.

For more information on evian and the planet, please visit: https://www.evian.com/en_us/planet 

About Coperni 
Coperni is a Parisian ready-to-wear and accessories brand, established in 2013 by Sébastien Meyer and Arnaud Vaillant. The collections' style is influenced by futurism, embodying movement and dynamism, inspired by a modern world and a connected society. The name Coperni alludes to the work of Nicolaus Copernicus, the Prussian astronomer who introduced the theory of heliocentrism, placing the sun at the center of the universe. Similarly, Coperni places the human being at the core of their creations, offering an elegant and practical wardrobe resulting from extensive textile experimentation. 

ANNA ZUCKERMAN ANNOUNCES FIRST-EVER BRAND CAMPAIGN, "A TO Z"

Anna Zuckerman - Boca Raton Fashion Diva in South Florida Magazine
Boca Raton's Anna Zuckerman
Today, Anna Zuckerman, the purveyor of affordable luxury jewelry, announces its rebrand with its first-ever brand campaign, "A to Z," unveiling a new ethos of embracing a lifestyle of living and accessorizing boldly, every day, for every occasion. The campaign focuses on finding luxury in everyday life and allows women to wear statement jewelry whenever and wherever they desire.

"Women should feel celebrated every day and accessorize accordingly. We like to say that our jewelry is empowering, sparking instant joy and inspiring boldness in those who wear it," says Anna Zuckerman, Founder of Anna Zuckerman. "My motto has always been 'Why wait?' I encourage women to embrace their glamorous side, stand out, and never wait for a specific occasion to spoil themselves."

The new Anna Zuckerman brand will address a gap in the jewelry category by offering both statement and subtle pieces at affordable prices for all occasions including casual everyday wear, work, resort, special occasions and more. With market trends and industry demand shifting towards lab-grown diamonds and gem materials, Anna Zuckerman sees an opportunity to emphasize its commitment to accessible luxury jewelry and expand its target consumer demographic.

A favorite of Hollywood celebrities including Meghan TrainorKris JennerBebe Rexha and Becky G, the rebranding will make high-end jewelry more accessible to a broader audience, offering high-quality pieces without the high-end price tag. The brand's "A to Z" campaign will highlight making glamorous jewelry more affordable, allowing consumers to incorporate it into their everyday lives.

Anna Zuckerman believes that jewelry should be an expression of personal style and individuality, unrestricted by traditional guidelines, empowering individuals to forge their own unique paths in the world of fashion and self-expression.

The brand will implement an innovative marketing strategy to support the "A to Z" brand campaign. This includes updating the website, refreshing all social media channels and launching a broader content campaign featuring a hero brand video. Over the next few months, the brand will also be debuting the new campaign at industry trade shows, entering into new retail categories and continuing programming to cultivate a community of celebrity brand fans.

About Anna Zuckerman

Founded in 2020 in Boca Raton, Florida, Anna Zuckerman's mission is to define sustainable demi-fine jewelry by offering the same precious look and feel of luxury at an accessible price point while helping to reduce ecological damage and destruction from material wastage. By repurposing salvaged lab-grown diamonds and gem materials that would otherwise go to waste, the Anna Zuckerman collection creates new beauty while extending the life cycle of existing materials through Diamond Crystalline™, a man-made gem that is so remarkably similar in appearance to a genuine diamond; it takes a trained eye to spot the difference. The process starts by hand selecting the highest-grade cubic zirconia and coating it with tiny particles of lab-grown diamonds, crystallizing the entire stone through a vaporization process of extreme heat and pressure conditions. The result ensures that the gems never get cloudy or foggy and always maintain a brilliant sparkle comparable to diamonds. Anna Zuckerman offers Diamond Crystalline gems in a variety of colors, shapes, and sizes, providing customers with a wide range of options to choose from, crafted only in precious sterling silver finished with platinum or 18k gold. The Anna Zuckerman Diamond Crystalline is not just a product but a symbol of progress and innovation. It represents a new way of thinking about luxury and sustainability, leading the way to a new era of luxury, free from the harmful effects of mining and destruction.


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